Meet the Assist API
Frigade

The most powerful growth tool you'll never build.

Frigade Engage is the deterministic, code-first side of Frigade. Drop-in React components for user onboarding, feature adoption, and product tours. Your team ships the flows. Every launch is reviewable code.

Get started with Acme

Complete a few steps to land your next job.

1/3

Complete your profile

Match jobs to your strengths.

Download Chrome extension

Autofill applications.

View your first match

Curated picks for you.

Trusted by

MergeArcMorning ConsultJuiceboxHotplateSanityLegoraRetellProductboardSpellbookPerfect VenueSimplifyTypewiseMergeArcMorning ConsultJuiceboxHotplateSanityLegoraRetellProductboardSpellbookPerfect VenueSimplifyTypewiseMergeArcMorning ConsultJuiceboxHotplateSanityLegoraRetellProductboardSpellbookPerfect VenueSimplifyTypewise

Help people get started. Then keep them moving.

Build the moments that matter, from the first setup step to the next feature launch. Start with React components and make them your own.

Built for your product and your team.

Style the experience in code. Manage its content and audience in Frigade.

Merge

“Frigade is a swiss army knife for onboarding.

Sales uses it to enrich accounts, marketing to share updates, and product to promote new features. It's highly flexible and easy to build with. Highly recommend!”

Go from a prompt to a flow you can ship.

Describe the experience to our Claude skill. It writes the React component and creates the matching flow in Frigade, ready for your team to review.

Read the developer docs
  • Component and flow, together

    Your component and its content share a flow ID. The skill creates both so you can review the experience as a whole.

  • Built for your codebase

    TypeScript components and SDK documentation give your coding tools the context to work in your stack.

  • Start with Claude

    Support for Cursor, Codex, and other coding tools is available on request.

  • Your normal review process

    Read and edit the component and flow configuration. Deploy the code with the rest of your product.

Looking for a runtime AI that guides users inside your product instead? That's Frigade Assistant →

Claude

Build a three-step onboarding checklist using Frigade Engage for new finance users.

FinanceOnboarding.tsxfinance-onboarding.yml

FinanceOnboarding.tsx

import * as Frigade from "@frigade/react";

export function FinanceOnboarding({ firstName }: { firstName: string }) {
  return (
    <Frigade.Checklist.Collapsible
      flowId="finance-onboarding"
      variables={{ firstName }}
      dismissible
    />
  );
}

Real outcomes from real teams.

Numbers from customers shipping Engage in production.

3x

User activation

“We increased user activation more than 3x with Frigade. PLG depends on fast time to value. Frigade optimizes that for us.”

David Paffenholz

CEO · Juicebox

Two paths to the same outcome.

Frigade Assistant

An AI agent that learns your product and answers in real time, with no flows to design or maintain. Best for the long tail, where you cannot know in advance what a user will ask or where they will get stuck.

Explore Frigade Assistant

Frigade Engage

A React component library your team operates directly. Flows you design, review and ship, that run the same way for every user. Best for the paths you want exactly repeatable: a first run, a launch announcement, a checklist everyone completes.

Keep reading

Engage for the paths you want to run the same way every time. Assistant for the ones you cannot script.

When to pick Engage over the alternatives.

vs.Frigade Assistant

Pick Engage when you want full hands-on control. Author every flow, review every change in code.

vs. building it yourself

A 15 minute install against months of building, plus the maintenance after. Most of that work goes into the platform under the components, not the components themselves.

vs. Pendo, Appcues, Chameleon

More flexible than visual overlays. Real React components that live inside your app.

vs. asking your AI coding tool to build it

A coding tool gets you a proof of concept. Targeting, cooldowns, state management, versioning and analytics are the expensive part, and once it is yours you maintain it.

Moving off Pendo, Appcues, or Chameleon?

Bring your onboarding with you.

We'll help you plan the move to Engage, from the flows you want to bring over to the targeting and setup they need.

  1. Start with what works

    We map your existing flows and help you choose which ones to migrate.

  2. Rebuild in your product

    Engage drops into your stack. We migrate the flows that matter.

  3. Make the switch

    Test the experience with your team, then roll it out and retire the flows it replaces.

Want the AI version? Frigade Assistant generates the tours and answers instead of you authoring them.

Explore Frigade Assistant

Ship your first
flow today.

Sign up and start building for free, or take a tour of the live demo first.