Pull users deeper into the product.
Most users learn the few features they need on day one and never touch the rest. The capabilities that make your product sticky go undiscovered. Frigade surfaces the right next feature at the right moment, so existing users keep finding more reasons to stay.
Users settle into a fraction of the product.
People learn just enough to get their job done, then stop exploring. The features that would save them hours, the ones that deepen the habit and protect the renewal, sit unused because nobody surfaced them at a moment that mattered.
A feature announcement email doesn't fix this. By the time someone reads it, they're not in the product. Frigade catches the moment a user does something a feature builds on, then offers that next feature right then, in context, with a walkthrough ready.
Pulled deeper, or stuck in a shallow rut.
With nothing surfacing the next step, users repeat the same handful of actions and never meet the parts of your product that make them stay.
Three features, forever.
One more, right when it helps.
Three ways Frigade drives deeper adoption.
Surfaced in the moment
When a user takes an action a feature builds on, or lands where one would help, a Suggestion offers it right there, instead of hoping they read a changelog.
Learn moreTaught in their own account
The assistant walks the user through the new feature on their real data, so the value is obvious in seconds rather than abstract in a doc.
Learn moreSet up for them
For features that take a few steps to turn on, the assistant can do it with a tool call, so the user gets the benefit without the setup friction.
Learn more“The product activation has been incredible, and it's paid for itself within the first two months.”
Zayd Ali, CEO, ValleyYour adoption picture, never trapped.
Frigade isn't an analytics tool, and it won't lock your data in. The signals it picks up from conversations connect to the stack you already run, so you can keep them in Frigade or send them to Mixpanel, HubSpot, wherever your product data lives, and see adoption in full context.
When feature adoption is the right first goal.
Pick this if
- Your product has real depth and most users only touch the surface.
- Your stickiest features are the least discovered ones.
- Retention and expansion hinge on users adopting more than they do today.
- Feature announcements and changelogs aren't moving usage.
Pick a different starting use case if
- New users never reach value in the first place. Start with activation.
- Your product is single-purpose and there's little more to adopt.
- Your bigger pain is repetitive support volume. Start with deflection.