Assistant Customization
Nov 15, 2025
Your assistant should feel like part of your product, not something bolted on. Starting today, customers can self-serve customize the Frigade Assistant with their own branding, including a custom logo and color accents (no engineering required). For teams that need a fully white-labeled experience, this is available on our enterprise plan.
Out of the box, you can modify the following directly from the Frigade Dashboard:
- Switching between light, dark, or auto theme.
- Setting your brand colors.
- Customizing your call-to-action text and default position.
- Choosing whether the assistant is icon-only.
- Previewing your changes in real time.
Open the Frigade Dashboard to access the customization screen.
- Feb 10, 2026
A Much Faster Dashboard
Your dashboard should never make you wait unnecessarily. Over the past few weeks, we've been working on making the entire dashboard experience noticeably smoother and faster.
- Feb 1, 2026
Introducing HubSpot Integration
For many teams, product data and customer data live in two different worlds. Marketing and Sales teams often lack visibility into how users are actually engaging with the product, while product teams struggle to leverage the rich customer context sitting inside their CRM.
- Jan 4, 2026
PostHog Integration
We know a lot of customers live in PostHog to track how users are moving through your product. Starting today, our native PostHog integration is live, allowing you to bridge the gap between your product analytics and your in-app guidance.