Introducing HubSpot Integration
Feb 1, 2026
For many teams, product data and customer data live in two different worlds. Marketing and Sales teams often lack visibility into how users are actually engaging with the product, while product teams struggle to leverage the rich customer context sitting inside their CRM.
Starting today, we're rolling out our native HubSpot integration to help bridge that gap. Now, you can sync all the questions, answers, and interactions with the Frigade assistant directly to HubSpot. You can also sync relevant customer data directly to Frigade and use it to target experiences such as Suggestions.
The HubSpot integration is currently rolling out to all customers. You can find the setup instructions in your dashboard under the Integrations tab. If you don't see it yet and want to request early access for your workspace, please reach out to us at support@frigade.com.
- Mar 25, 2026
Better Understand Why Your Responses Work (or Don't)
Every Frigade assistant now collects qualitative feedback alongside thumbs up and thumbs down ratings.
- Mar 17, 2026
Upload Files to Your Knowledge Base
Frigade already learns your product by exploring it directly, and knowledge agents keep your help center content in sync automatically. But sometimes the most useful context lives in files that aren't published anywhere, like internal guides, product specs, FAQs, or policy documents.
- Mar 5, 2026
A More Polished Dashboard, Plus Dark Mode
The dashboard is the place where you manage everything about your Frigade setup, and it should feel as considered as the product itself. We've gone through every page and tightened up the visual consistency, spacing, and interaction patterns.